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Keselman Construction Group

A full-service remodeling site built to turn Cleveland homeowners into consultations.

  • Home remodeling & custom construction
  • Solon, Ohio (Greater Cleveland)
  • WordPress (Divi)
Keselman Construction Group website

About the business

Keselman Construction Group is a family-owned, award-winning remodeler in Solon, Ohio. Since 2004 they have transformed kitchens, bathrooms, basements, and whole homes across Greater Cleveland, and they have the recognition to show for it: eight first-place wins at the HBA Greater Cleveland Choice Awards, an HGTV appearance, and more than 210 five-star Google reviews.

The website project

Keselman's website has to do several jobs at once: showcase high-end work, explain a long list of services, and make it easy to book a free consultation. We built it on WordPress with a dedicated page for every service, a showcase gallery of finished projects, and supporting content for awards, financing, FHA 203k loans, and video tips.

Every page leads to a consultation request, and the whole site is measured with Google Analytics, Tag Manager, and Microsoft Clarity so we can see which pages and campaigns actually produce leads.

Highlights

  • Service pages for kitchens, bathrooms, basements, additions, and custom homes
  • Project showcase gallery and HGTV feature page
  • Google review rating pulled into the home page hero
  • Consultation forms with conversion tracking through Google Tag Manager
  • Fast image delivery through Cloudflare Images
Keselman Construction Group website on a phone

Responsive Design

Built for every screen

The same site adapts to phones, tablets, and desktops, so visitors get the full experience no matter how they arrive. This is the Keselman Construction Group home page on a phone.

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